Business strategy
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Read MoreMALAYSIAN ASSOCIATION OF HOTELS (MAH) was established in 1974. Since its inception, MAH has constantly enhanced the hotel and tourism industry by integrating member hotels throughout Malaysia. To date, MAH has over 1,000 members under 13 chapters and partnerships with both the private sectors and Government agencies such as the Ministry of Tourism. Being officially recognised as a National Hotel Association, MAH is committed to the exacting standards of service quality acknowledged by Malaysia and beyond.
The MAH Tourism Fair 2025 is a nationwide initiative by the Malaysian Association of Hotels (MAH) aimed at boosting domestic tourism and showcasing the rich diversity of travel experiences across Malaysia. Following the overwhelming success of its 2024 editions in Kuala Lumpur, Penang, and Johor Bahru, the 2025 series continues with even greater reach and ambition. This event brings together a dynamic mix of travel and hospitality players — including hotels, resorts, airlines, tour operators, attractions, F&B outlets, and Hospitality Brands — all under one roof. It serves as a vibrant marketplace where Malaysians can discover irresistible travel packages, explore hidden gems, and plan their next holiday with direct access to tourism professionals. Whether you’re a solo traveler, a family planning your next vacation, or simply someone eager to explore more of what Malaysia has to offer, the MAH Tourism Fair 2025 promises something for everyone. More than just a consumer fair, this initiative supports the local tourism economy, fosters national pride, and encourages Malaysians to rediscover the beauty of their own backyard. With exciting destinations, cultural showcases, and unbeatable deals, the fair is where travel dreams take flight — all while strengthening the heartbeat of Malaysia’s domestic tourism.
Exhibition opens.
Harmony Live Show by Persatuan Pemuzik Malaysia.
Product Showcase by Exhibitor
Winner announcement for online registered participants lucky draws.
Lucky Draw + Interactive giveaways by emcee
Harmony Live Show by Persatuan Pemuzik Malaysia.
Product Showcase by Exhibitor
Product Showcase by Exhibitor
Product Showcase by Exhibitor
Harmony Live Show by Persatuan Pemuzik Malaysia.
Lucky Draw + Interactive games by emcee
Pop Quiz / Giveaways
Harmony Live Show by Persatuan Pemuzik Malaysia.
Exhibition end
Exhibition opens
Harmony Live Show by Persatuan Pemuzik Malaysia
Product Showcase by Exhibitor
Product Showcase by Exhibitor
Lucky Draw + Interactive games by Emcee.
Harmony Live Show by Persatuan Pemuzik Malaysia
Arrival of guests and media
Arrival of VIPs.
-Negaraku
Speech by Organising Chairman, YBhg Dato’ Khoo Boo Lim
Speech by Honourable
Opening Gimmick by VIP
Presentation of token of appreciation
Group photo session
Announcement of MAH Tourism Fair Johor
Expo Tour by VIPs and guests
Press conference (end of opening ceremony)
Stage Performance
Harmony Live Show by Persatuan Pemuzik Malaysia
Product Showcase by Exhibitor
Pop quiz/giveaways
Harmony Live Show by Persatuan Pemuzik Malaysia
Exhibition closes.
Exhibition opens.
Harmony Live Show by Persatuan Pemuzik Malaysia.
Product Showcase by Exhibitor
Product Showcase by Exhibitor
Winner announcement for online registered participants lucky draws.
Lucky Draw + Interactive giveaways by emcee
Harmony Live Show by Persatuan Pemuzik Malaysia.
Product Showcase by Exhibitor
Stage Performance
Harmony Live Show by Persatuan Pemuzik Malaysia.
Lucky Draw + Interactive games by emcee
Pop Quiz / Giveaways
Harmony Live Show by Persatuan Pemuzik Malaysia.
Exhibition end
Note: The event programme is subject to change by the Organiser.
2, Persiaran Jalil 8, Bukit Jalil, 57000 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, Malaysia
Vice President
Malaysian Association of Hotels
As Organising Chairman of the MAH Tourism Fair 2024, I'm thrilled to welcome you to a pivotal event for Malaysia's hotel industry. This year, we're dedicated to elevating the sector and showcasing its value to consumers. The fair is a unique platform for both MAH member hotels and non-members to present exclusive offers, special giveaways, and unique experiences. It's more than an exhibition; it’s a chance to ignite a renewed passion for domestic travel, crucial for our economy. We're bringing together the best of Malaysia's destinations, encouraging exploration of our hidden treasures. Join us in strengthening and celebrating Malaysian hospitality
Co Organizing Chairman
Chief Executive Officer
General Manager
Projects and Events Manager
Marketing & Communication